Workshop: How To Turn AI Into A Marketing Team That Sounds Like You, Does The Actual Work, And Gets Smarter Every Week
Wilco
1:03
🎧 A minute from me on why I'm running this live. ☝️
8:00 PM Amsterdam · 60 to 90 minutes, live. Can't make it? Register anyway and I'll send you the replay.
What this is
One evening inside the actual system I run my company on
No prompt lists. No tool roundup. I'm opening the whole thing: the files that teach it my business, the schedule that publishes without me, and the loop that makes it better every week. Same subscription you probably already pay for.
I ran a team of up to 45 people once. Today it's just me, and more ships than back then. That's the only reason I'm qualified to teach this. 🙂
1. It sounds like you, first try
You think the output isn't good enough. It's the setup. A bit of work upfront and drafts land 99% done, so you stop editing every one of them.
2. It does the work, even when you're out
Writes it, designs it, schedules it, publishes it, on a recurring task you set once. Plus the honest part: what you should never hand over.
3. It gets smarter every week
Every correction becomes a permanent rule instead of a note you repeat forever. Set up right, week four sounds more like you than week one did.
You'll watch this live
One sentence. Twenty ads. Nobody at the keyboard.
This runs every Monday at 7am on a Mac Mini in my house. I ask once, in plain language. It writes the copy, builds the creative, and leaves everything paused for me to pick.
every Monday 7am, build 20 fresh ad variations, leave them paused
Your marketing team costs $4k a month. Mine costs a subscription.
I fired the agency. The newsletter still went out Tuesday.
AI that finally sounds like you, not a press release.
20 ads, written and queued, before I woke up.
Not prompts. A system that remembers your business.
The factory is the product. Not the email.
✓ 20 variations ready, all paused. Waiting on you.
A simplified example. On Thursday, you watch the real thing run live.
A gift, handed over during the live
The deck you'll be watching was designed by a skill I built. It interviews me, structures the story, builds the whole thing. You get that skill on the call, in full, no strings attached.
Honest heads-up
Don't register if…
You're after a magic button. Setting this up takes real work.
You expect it running by tomorrow with zero effort from you.
You want AI doing 100% of it. All-AI turns into slop.
Who's teaching this
Hey, I'm Wilco 👋
Dutch, so you'll get the direct version. 22 years in online marketing. I've built and sold 3 companies, and I've had software used by customers in over 100 countries. I ran a team of up to 45 people at one point.
Today there's nobody on payroll, and more marketing ships than back then. Not because I found a clever prompt, but because I spent the last few months building the system properly. Everything I show you on Thursday is running in my own business right now, receipts included.
22 years
in online marketing
3 exits
companies built and sold
100+
countries with customers
1 person
running it all today
From people using this setup
“In two months I've doubled my business.”
“I was on the verge of hiring people and this stopped it all.”
“Last night about midnight, it spat out 30 articles.”
Steve Adams · course creator
Will I see you Thursday?
8:00 PM Amsterdam · free · 60 to 90 minutes
Free. Can't make it live? Register anyway and I'll send you the replay.
Free live workshop · Thursday
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